In many indoor children's playgrounds, shopping malls are undoubtedly the most attractive, but at the same time they are the fiercest competition because of the large number of people in the mall. When the parents come out of the mall with their children, the children see the fun. The field wants to pull the parents to take him to play. These huge flows of people are unmatched by other places and naturally attract the attention of many businesses. However, if children's parks are to be stationed in supermarkets, they may find different negotiators. Some supermarkets talk with you about purchasing, and some go to the administrative department. Usually mall managers have a big say in rent. The size, location, and traffic volume of supermarkets in shopping malls are not the same, and the rents for venues are not the same. The deduction points are not the same. Negotiations generally have the following content: Rent, decoration period, rent-free period, rent-free payment, area measurement, pool area, property, utilities, heating, air-conditioning, contract period, rent increase, escort, entry fee, facade advertising , Internal advertising, Middle-aged celebrations, Anniversaries, event promotion methods, whether it can be sub-leased, whether it can be transferred, whether it is possible to change the business content, whether the owner assists in the handling of industrial and commercial taxation and fire protection, if the business is open for delays, etc. Before negotiating, it is necessary to clarify the benefits that the park has brought to the mall: Children's theme parks can drive a large number of passengers and malls. The frequent organization of group activities can create a crowded environment for the malls. (A) Full preparation before negotiation Learn more about the general price of mall supermarket rentals and determine the psychological floor price and ceiling price for this negotiation. Correctly assess the status of children's playgrounds in supermarkets in shopping malls, as well as influence and estimate monthly sales. If possible, find out about the negotiators' situation: personal background, hobbies, job assignments, current bosses and colleagues' evaluations of him, etc. This information may be used at some point. Learn to collect information and observe it. (B) to win the initiative in communication Good at using off-site relationships. For those shopping malls dealing with the first time, they must be good at using off-site relations, get information on “important people†through various channels, and invite relevant personnel to negotiate on the sidelines, so that they can take initiative on their own initiative, if they can “contact peopleâ€. It will be more effective and easier to follow. Know yourself and know yourself. The more formal shopping malls are, the more they care about the qualifications and brands of new owners entering the mall. They are generally willing to introduce mature brands because the mall will not provide the brand with growth time. If you do not have this, negotiation may be deadlocked. On the one hand, the new brand's strength is limited, unable to pay more fees in advance to the mall; on the other hand, the mall's requirement for such owners is that the entrance fees must be capped and the threshold will not be easily lowered. At this time, we must know ourselves and understand the factors such as the regional economic environment, business districts, and consumption characteristics, and give commitments to some malls in terms of popularity, promotion, etc., so as to increase the weight of negotiations. When negotiating with supermarkets, we are in a weak situation in most cases, that is, we are asking for people. There should of course be proper concessions to people, but how to learn a bit? Sometimes the other person asks 5% for A on the A-question, but we unexpectedly say that 5%? Too few, your company is so famous, 7% must give you (of course, you should calculate a bill, this 2% is really no big deal). The other party must be very happy, then talk about B. The B problem is actually the most crucial interest, but you can say this: "We can't make concessions on this issue. You see me this person will not negotiate any more. Just now you wanted 5% on A, but I Given 7%, I really can't make concessions on this issue. Take small strokes, take the initiative, and use the advantages of Xiaoli to highlight his principles. (III) Breaking the Deadlock in the Negotiation Negotiations sometimes stall due to the insistence of both parties. At this time, we should learn to stop at a proper time and re-arrange the time for the next negotiation. For the deadlocked negotiating parties, this period is very precious. We should think more about ways to bring the follow-up negotiations to a successful conclusion. side 1, through a third party as a friend close to each other or with the negotiations related personnel. Try to set aside some things that are beneficial to the negotiations, and test the other side's bottom line to some extent. 2. Maintain good relationships, communicate and communicate, and give gifts when necessary. positive 1. Keep in touch and emphasize that the parties have reached an agreement. It is recommended that both parties cherish it. 2, then provide support, let the other party choose. 3. Consider appropriate concessions, preferably on minor issues. The entry of an indoor children's playground to a shopping mall is originally a win-win thing. Therefore, there must be room for negotiation. When sticking to their own interests, we must also take into account the interests of the shopping mall so that we can better carry out our work in the future. For more information, please return to the company's official website of Sports Equipment Co., Ltd. Advisory telephone. The company's pleasure and dedication to serve you! Factory address: No. 16, Chuangqiang Road, Lucheng District, Wenzhou City Light Industry Park. Premium Microfiber Scrubbing Mop
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