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When referring to Swiss manufacturing, what words would you use to describe it?
These simple four words have already established the image of "high quality" in people's hearts, which is the technical quality of "credible" and is synonymous with "elegant and beautiful".


However, at the beginning of 2017, "Made in Switzerland" has to be redefined by the Swiss watchmaking industry. As long as the number of original Swiss components in a watch reaches 60%, the label "Made in Switzerland" can be used.
60 is a score that just meets the passing line. Regardless of whether consumers are upset or not, can independent Swiss watchmakers who have never demanded a unified standard and have historically demanded on their products and manufacturing processes have agreed? This is like a normal exam, which always scores 90 points or above and is divided into the same level of middle school students who are swaying on the 60-point pass line. Are you happy to change you?


So watchmakers like Henry Moss who are absolutely pursuing high quality and authentic Swiss-made watches are of course very angry, and of course they have to jump out and refuse to use "Swiss Made"-they announced to the world domineering that Henry Moss began in 2017, All watches manufactured no longer use this label.


Do you think the resistance is over?

No, Henry Moss also created the world's first truly 100% Swiss-made watch, not only using a 100% pure Swiss movement made at H · Moser's & Cie's factory, but also using precious Swiss raw materials thoroughly:
The case of this watch is based on pure Swiss cheese Vacherin Mont d'Or médaille d'or, which is added to the innovative composite material itr2, processed and polished, and made with Henry Mousse's signature modification . Cheese is sterilized at high temperature, so you do n’t have to worry about it smelling.


In addition, they also adopted an all-natural, pure Swiss alternative resource, which is also one of the most precious Swiss resources-cows, hand-sewn the strap with cow leather, and engraved Moser logo.


Isn't it amazing, not surprised? The name of this watch is Swiss Mad, but it is limited to only one piece in the world. It was finally unveiled at the Geneva International Haute Horlogerie from January 16th to 20th, 2017. Its price of 1,081,291 Swiss francs was used to establish a foundation to fight the current difficult economic difficulties and to Asia Support from independent Swiss watchmaking suppliers for outsourcing operations.


It is these craftsmen who use their insistence to protect the traditional Swiss watch industry, so that the Swiss watch industry continues to this day, and in the face of fierce competition is still invincible.

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