The same wardrobe close up up to ten times the price of careful furniture

[ Chinese wardrobe network ] Faced with fierce competition in the market, let our consumers be confused, in the end which quality is better? Which promotion is true? According to the small series of the website, most consumers are faced with a variety of solid wood wardrobes that are exquisitely produced. They can only be distinguished by the explanations of the sales staff. There are not many solid wood wardrobes in the market. Therefore, we consume Be cautious and don't fall into the trap.

Survey: The highest price difference between the same style solid wood wardrobe is ten times

Recently, Xiao Bian's investigation in a number of home stores found that the price of solid wood wardrobes is a mystery. It is also a style of solid wood wardrobes. The prices vary greatly depending on the material. The same material wardrobe, because of the different brands, the price is very different.

The materials are different, so the price of the wardrobe varies greatly. The reporter found that a standard four-door wardrobe, a red walnut material wardrobe of the Nordic artist in the Red Star Meikailong North Fourth Ring store is priced at more than 20,000 yuan, while the home of the North Fourth Ring Walnut is a black walnut. The price of the wardrobe is more than 40,000 yuan.

The same type of products made of the same wood species, because of the different brands, the price is very different. The reporter saw in the Shenghua Furniture Exhibition Hall of the North Fourth Ring Store, a standard four-door wardrobe with ash and auxiliary materials of pine and oak. The original price was about 17,000 yuan, and the reporter was in Jimei. The home of Dahongmen Store, named Gaobao Solid Wood Furniture, found that the four-door wardrobe with the main material is ash and the auxiliary material is pine for only 4,600 yuan, and the price difference between the two is nearly three times.

The same is a four-door wardrobe, the same solid wood, the lowest 4000 yuan, the highest 40,000 yuan, the price difference of ten times.

Reminder: Shop carefully "Material Trap"

For the price difference in the solid wood wardrobe market, Chen Xiaotai, president of the top 100 furniture company that has been operating solid wood furniture for nearly 20 years, said that this is not surprising. “The variety of materials is different, the degree of preciousness is different, and the price is different. Among the many factors of price, the probability of price change is up to 80%.”

However, for most consumers, what is a good material, what is a precious wood species, is difficult to distinguish. In the survey, the reporter saw that the home store is full of a variety of solid wood wardrobes. Almost every brand has launched its own unique wood species, and some wood species have also crossed the ocean to meet domestic consumers. Merchants have taken wood species as a powerful propaganda weapon, and it is normal to compete for exclusiveness and competition.

The solid wood wardrobe market has a wide variety of materials. Some enterprises have the opportunity to take the opportunity to make a fuss, and frequently set up “material traps” to let consumers drill. On the one hand, some wardrobe companies use the speculation of materials to sell high prices. On the other hand, some wardrobe enterprises simply shoddy and fake. In recent years, it has not been uncommon to see cases of eucalyptus as a black walnut and oak as a ash.

The director of the China National Furniture Association's Redwood Professional Branch, Zhao Shoutian, said that the solid wood furniture market is now too chaotic. Although the business verbally promises the authenticity of solid wood materials, most of the cases cannot be implemented on the sales contract, which gives consumers future rights protection. It brings a lot of trouble. In addition, the solid wood wardrobe industry is accustomed to the practice of “solid wood mix and match”, that is, the main material of a solid wood wardrobe is matched with auxiliary materials. If some consumers do not ask carefully, it may lead to the purchase of a solid wood wardrobe with a mix of materials. .

Zhao Shoutian believes that the blind pursuit of material psychology by consumers has also made the opportunity for business to make material articles. In order to expand, some consumers prefer to spend high prices and pursue foreign materials. They do not know that the domestic woods such as eucalyptus and ash are also very good, and even more suitable for domestic consumers. Consumers should choose from the craft. Instead of relying solely on wood species.

Some experts in the industry said that the current domestic solid wood wardrobe market is very deep, and the industry is very complicated. Moreover, the origin and classification of some woods cannot be scientifically identified, which also provides conditions for merchants to fake. "In the industry, we should aim at these chaotic images that may be derived, and adopt a transparent mechanism to prevent and control the chaos in the solid wood furniture market."

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