Future Directions for Print Information Applications - Disc Production

Sir Speedy has strong R&D personnel all over the world, and is immersed in the digital printing market for research; in Taiwan, we also expect to make a new difference from the tradition. We will focus on marketing and strategy, and we will focus on the following: The order of the next time to discuss the future direction of print information applications.

To analyze the characteristics of e-books, we first consider how “knowledge is transmitted and carried.” In the 16th century, a poet in Italy once said: “In the future, books and knowledge should be condensed into the saddle's belt.” In the 18th century, after the European invention of type printing, the European publishing industry grew 2,000 times. It can be seen that for many centuries, the “portability of knowledge” has been changed. Nowadays in the Internet age, this concept will produce a very large Breakthrough, and we need to have a new thinking is: Do not take the traditional concept of printing to see the spread of knowledge. In the past 10 years, due to the internet, the value of information has been increased by 2,000 times, while the value of duplicates has been reduced by 2,000 times. Because the copy is widely circulated, it becomes worthless; as a printer What needs to be considered is "Do you provide the value of knowledge or the value of a copy?" If it is the latter, its value will continue to decrease. How should it be dealt with? After the emergence of the Internet in 1995, it was predicted that the paperless era will soon come. But in 2000, the amount of paper used in the world has doubled. What happened? Our answer is that information grows 100 times and paper grows 1 time. Therefore, the amount of printing in the future will still be reduced.

The future is the information age. Therefore, the printing industry should think about how to effectively use information as the main body of the business. The development of e-books is a method. E-books are delivered through the Internet and can not only preserve the appearance of traditional paper books but also make them more traditional than ever before. Books increase the “interactive” nature and can be designed using clicks and links to make “one-on-one publishing” possible. In terms of analysis, you may be confused? The future is to become the printing or publishing industry. We propose to develop it into a "commercial document service industry." The printing industry will be transformed into a document integration service, and the traditional "plate making, printing, distribution" will be converted into "manuscripting, distribution, and distribution." In the new printing mode, the biggest change in the process is the integration of distribution into the operating system, the redefinition of the division of labor from printing to distribution, and the change of business strategies and systems in response to changes in the environment; “being sustainable if it does not become a traditional industry” "The rules of business," so e-books must be one of the mechanisms for change in the printing industry.

On the operational level, we should first understand why "ebooks" are needed. Can be analyzed by the following points:

1. Can send information faster

2. Can reduce the cost of traditional printing and distribution

3. One-on-one publishing market demand appears

4. Effectively manage the delivery and cost of information

5. The easier it is to obtain information, the higher its information value

Who needs e-books in the market? Our observations can be divided into:

1. Specifications, catalogs of company products

2. Enterprises that often send large amounts of document data

3. Often need to integrate various types of documents to provide customers' businesses

4. Use of websites to promote and trade companies

5. Enterprises that often change product specifications

6. Companies engaged in marketing through the Internet

After understanding the market and demand points of “e-books”, we came to understand the technical issues of producing “e-books”: (1) How to make e-books? It is recommended to use PDF as the operating platform first because it can see the same results on different computer platforms (Windows, Mac2 Unix), and can convert different software integrations, files into PDF files, and use Adobe Acrobat Distiller to create PDFs. File, can also set different resolutions and authorization levels for browsing, printing, printing different purposes, and can also be combined with jdf.Rmf to reach the process and version management. After we use PDF as the operating platform, we must design the e-book next. What are the storage and distribution media? You should choose the disc, magnetic media, or web page depending on your purpose. If the most important thing is to choose how to make the screen surpass the "book" feeling (for example, the design of the start screen, link, cross-file search, etc.), it should be noted. It is necessary to prevent piracy in the distribution process of the Internet. In addition, we also expect that the development of e-books in the future can be effectively integrated into automated document assembly services and automated document distribution services. After learning how to make e-books, what continues to be talked about? (b) How to make print files as CD-ROM e-books?

Check the file

2. Resolution setting

3. Authorization level setting

4 automatic indexing

5. Form a PDF

6.PDF integration

7. Set up the link

8. Automatic start page production

After we convert the print files into CD-ROM e-books, we should finally understand: (3) The method of CD-ROM production, the flow of which is: 1. Formatting (For PC or Mac?)

2. Speed ​​affects efficiency and cost (how to estimate recording speed and time)

3. Production quantity influence production method (from 1 to 1 to mass production)

4. Choose to write? Or pressure?

5. Packing operations

In the future, the competitive market is not in the physical market but in the occupancy rate of the user (customer) screen on the desk. Therefore, the development of “disc e-books” must be one of the future trends of printed information applications. We expect the printing industry to pursue Continuing the rules of operation, do not become a traditional industry, and then move toward an integrated "business paper service industry."