Personalized packaging of new products will increase the impact on customers, and innovative packaging is also common to add luster and attractive products. In high-end cosmetic cosmetics, the personalization of fashion design is particularly prominent. They are not only a kind of cosmetics, it is more like a fashion product, a work of art, and its packaging is the message of the carrier.
In this regard, the French special summer JEANPAUL perfume packaging design can be seen as a typical centuries. His perfect combination of fashion and perfume has earned him and his perfume unprecedented acclaim. The perfume bottle he designed is an elegant female Sex nude body, he is a creative way to join the most popular style of dress if the design is a personal approach. He also whimsy, glass perfume bottles into canned food, using similar designs on metal cans and glass bottles. This is a dignified and elegant skin feel to buy traditional perfume bottles. Perfume packaging in food cans has become a permanent gift to the chairman and design concept, forming a complete brand marketing strategy. Since 1997, they have been set based on the annual fashion trend of the packaging of the packaging to be updated, as long as the selected design fabrics, JEANPAUL strictly copied into glass bottles and metal cans for the implementation of his perfume, each year has a corresponding theme Such as: Asia, Polynesia Electric Wave Power and Flower Show in 2001, this is the best example of personalized packaging. It is not difficult to find that a new generation of cosmetics packaging design, more and more structural anti-traditional design clever and unique, personalized and comprehensive, packaging container structure, diversity of design, get rid of the old stereotypes.

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