NV. Slim slimming medicine brings beauty and sensuality to people. This "slimming pill super model" debuted on the debut of a custom-designed bottle and stylish carton.
Diet Pill Package Gets Glamorous
Product marketer NxCare, Inc. brings beauty to weight loss with NV. Slim and sexy, the `supermodel of diet pills` makes its debut in a custom-designed bottle and stylish carton, fit for the cosmetics aisle.

New NV Fast Weight Loss Dietary Supplement from NxCare, Inc., Mississauga, Ontario, awarded the title of “Fashion diet pills” and “Slimming pill supermodels” at the Sundance Film Festival for independent film and film producers The agent combines both weight loss and beauty benefits in a single product. The efficacy of this diet pill has been greatly improved. In order to direct it to the increasing number of women seeking to lose weight solution, NxCare designs bottles and cartons for slimming pills based on increasingly elegant and mature cosmetic packaging. This makes packaging a complete departure from the traditional nutrition and health packaging.

“We need to create a unique image in our products,” said Greg Sanford, artistic director of NxCare. "That is the real driving force hidden behind this kind of packaging. At present, there is no similar product that can do this."

NxCare is a professional company engaged in the production of nutrition and health products. Since the establishment of the company in 2002, it has mainly produced muscle growth and fat consumption supplements for bodybuilders and power athletes. According to Rosalie Ward, head of NxCare's external communications department, the company has experienced rapid growth since its establishment in the first four years and this year's goal is to reach $100 million in sales revenue.

Weight loss products into "perfume bottles"

In 2005, NxCare took Slimquick's first venture into the market for weight-loss dietary supplements specifically developed for women. Ward said that this is an adventure that has laid a solid foundation for NV products to go public. “The evolution of our packaging began with Slimquick, which combines the packaging characteristics of cosmetics and nutrients with other slimming products,” she explained. “NV reached the extreme, and its packaging looks more like a perfume bottle than a supplement bottle. ."

The slogan of this dietary supplement to consumers is “Sexy, confident, NV is for you!” It also chooses three different formulas for weight loss, vitality and beauty. Weight loss "composites" contain green tea extracts to speed up metabolism, mild non-irritating theobromine and hoodia gordonii that can suppress appetite. Vital complexes contain ingredients such as taurine and Korean ginseng. “Finally,” said Trisha Enriquez, NV’s brand manager, “The most unique part of the package is a beautiful complex that contains skin repair collagen that is used in most cosmetics, as well as hair, skin and nails. There are antioxidants such as alpha-fatty acid, vitamin H and anhydrous silicic acid."

"People may not eat enough nutrients when they eat, so they must specialize in their hair, skin and nails," she added.

We can find more NV-like packaging at the perfume counter, where the elegant, smooth-curved plastic bottle is the result of a concerted collaboration between NxCare and the Custom Bottle/Lerman Container. Sanford said that after the Custom Bottle/Lerman Container company got the floor plan of NxCare, They were converted into CAD graphics and many samples were prepared for evaluation before final molding. "The bottle itself has undergone a lot of production processes," Sanford recounted. “Our survey began with the cosmetics industry and incorporated many of the technologies we learned into our packaging. The bottles have undergone many changes, mainly due to the need to integrate many factors such as planes, surfaces and cylinders. ."

As Ward described, the three-sided red PET bottle “almost resembles a hot lava rock,” she added. “It's like someone warms his hand and puts it in slightly.”
There are few patterns on the fine and elegant bottles. On the front of the bottle, a white NV logo occupies the middle position. Below is the word “Quick weight loss” with a small font size. On the other side of the container is written "Please refer to the supplements and warnings on the box or insert", which is also white. This product is available in 30, 38 and 60 sizes in three sizes, all packed in the same size container. The number of tablets is marked on the outer carton.

Recently, the rolled caps of bottles also made from Custom Bottles made of red plastic will soon be replaced by metallic caps coated with the same red color. “Our course of action has always been to use aluminum caps to give this package more cosmetic feel, but we don't have enough time to look for raw materials for the time-to-market.”

In addition, there is a folding carton produced by Ellis Paper Box outside the PET bottle of the perfume-like design. The SBS board of 0.018 uses a 5-color offset printing, including NV custom-made red plus an aqueous matte coating. The pattern on the carton is also very simple, but all the product information is printed on the back. Both sides of the carton have a pattern of supplemental bottles. The effect is like a bright light shining through the bottle. Sanford said that because of the slight change between high light and dark tone, it is A big challenge.

NV sales channels are broader

After its first exhibition at Sundance, NV set up retail outlets in the United States and Canada on February 1. It can now be purchased in stores including GNC, The Vitamin Shoppe, Vitamin World, CVS, Rite Aid, and Wal-Mart Canada (Wal-Mart will introduce this product in April). NxCare also hopes to sell its products on the end market of non-traditional nutraceuticals, such as department stores and sun bath salons. “We also have a few retailers who said that in addition to selling these products in the weight-loss area of ​​their stores, they are interested in selling these products to the cosmetics market,” said Ward. “The news is very exciting because retail Businesses have never transferred such products to those parts of the market that are not easily shaken."

Enriquez believes that the first appearance of NV products at Sundance will bring a lot of cheers to the market, which will open up a whole new channel for nutrition and health products. "I think we may see a lot of companies changing the direction of their packaging," she said. "We are also likely to see more high-end packaging this year, and this is just because of NV. ”


Source: Packaging Expo

Outdoor Bench

Outdoor bench refers to the seating facilities used in outdoor places, often commonly found in parks, squares, leisure areas, scenic spots and other outdoor environments. The classification of outdoor benches can be introduced according to many aspects such as material, shape and function.

First, classification by material
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5. Combined material bench: Combined material bench refers to the bench made of different materials, such as the combination of wood and metal, stone and plastic combination. Combined material bench can usually combine the advantages of different materials, more in line with the needs of different outdoor environments.

2. Classification by shape
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3. Classification by function
1. Leisure bench: Leisure bench is a common form of outdoor bench, it can provide comfortable seats, so that people can relax in the outdoor environment.

2. Viewing bench: Viewing bench is usually set in a scenic outdoor environment, providing comfortable seats for people to enjoy the scenery.

3. Sitting bench: Sitting bench is usually set in parks, squares and other places with large traffic, to provide people with a short rest and relaxation.

4. Cool pavilion bench: Pavilion bench refers to a form of combination of bench and pavilion, which can provide sunshade, rain prevention and other functions, suitable for outdoor leisure areas.

In short, the classification of outdoor benches can be divided from many aspects such as material, shape and function. Different outdoor environments and needs need to choose a suitable bench type to provide comfortable and beautiful seating facilities

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