Digital Design in Packaging Design

With the development of the times and the progress in productivity, packaging has more than just protective functions. His other functions such as portability, storage, and aesthetics have gradually emerged. Packaging design often includes the visual communication of the package, its morphology, its overall effect, and its engineering design. Product packaging design is a comprehensive work of plane and shape design. The design concept is often completed by adjusting the changes between two-dimensional and three-dimensional back and forth. Information-based society characterized by computers and networks has changed people’s lifestyles and also changed the way designers work. The form and content of design are changing.

Digital Design of Product Packaging Design

Packaging design introduces digital technology in the design process. Visual communication, form and structure, overall effects, and subsequent engineering design of the package are supported by computer-aided design software. In the computer virtual space, designers can integrate graphic design and styling design, making the 3D solid model more easily reflect the designer's design intent, and its visual effects can have a realistic feel completely comparable to real packaging samples.

The use of flat software and 3D solid modeling software in the process of packaging design practice

In the packaging design practice, the design process is often designed in a combination of two-dimensional graphic design and three-dimensional modeling design. The general steps of the three-dimensional visualization of the digital design of product packaging are: firstly use the plane software to design the sketch plan, use the three-dimensional software to design and model the packaging structure; then, the texture is created, the model material is given in the three-dimensional software, and the texture is separately Assigned to the corresponding structural plane; Adjust the output perspective of the rendering, rendering output; Design evaluation and modification of the program. Finally, engineering design of the design draft determines the structure size and process.

Conclusion

The structure and form of packaging are increasingly diversified. Designers must have advanced means to quickly, easily, and accurately design packaging products needed by the market. The advantages of digital design means of packaging design are as follows: the design and creative space is more flexible and open; the materials and equipment used in the design are more simplified; the interconnection of design data makes the designer collaborate more closely; the design changes and modifications are simpler, and the serialized design is more Convenient; design expression is easier and performance quality is higher; design efficiency is higher; drawing generation is simpler and more precise; information transfer is faster. Designers need to constantly learn and use a variety of digital design methods in addition to improving design creativity.