Although China is a big country, its area also spans several latitudes and longitudes, but the convenient transportation development makes people's communication not restricted by the region. The emergence of various modes of transportation has also accelerated the rapid development of the logistics industry.

Due to industry restrictions, logistics has always been a "short board" in the custom wardrobe industry. Agents still regard the convenience of logistics as an indispensable factor in the inspection of enterprises.

Local wardrobe enterprises become the first choice of agents

As people's living standards improve, their demand for wardrobes is not just the need to put a few pieces of laundry or a few quilts as the generations of their parents. However, there are higher requirements, especially now that people have higher functional requirements and appearance requirements for wardrobes. They are more and more fond of personalized wardrobes with complete functions, which is one of the reasons for the popularity of custom wardrobes today.

If the custom closet is to meet the needs of consumers, the product, from design to customization to installation, in addition to style, functionality, and time must also meet the consumer's limited time limit. To do this, as a wardrobe dealer, it is best to find a local wardrobe business. There are three main reasons for this. First of all, in this way, from order to shipment, it is more conducive to the communication between dealers and manufacturers, which can fully reflect the timeliness. Secondly, consumers are very strong in local brand awareness, and for local brands, because some local governments implement protectionism, not only manufacturers and distributors receive much support, but also local wardrobe brands are more exotic. The product is more conducive to word-of-mouth publicity, and its promotional effect is easier to achieve the intended purpose. Finally, the wardrobe brand involves the most sensitive after-sales problems in the industry. The wardrobe agent chooses the local brand, which undoubtedly saves a lot of logistics costs for the manufacturers and brings better after-sales service reputation to the dealers. Therefore, many dealers' favor for local brands is self-evident.

The perfect marketing network of the wardrobe enterprise creates a fast logistics platform

In the face of the fiercely competitive wardrobe market, many companies have begun to implement a national strategic deployment policy. In addition to the formation of sales circles in large and medium-sized cities, the remote western cities and counties such as counties and towns across the country have also begun to become their enclosures. range. Due to the imperfect road traffic facilities in some remote or underdeveloped areas, the logistics cost and timeliness have become an urgent problem to be solved.

Choosing to work with a good logistics company is the vision of every wardrobe business, and often the results are often unsatisfactory. Because in the product transportation channel, problems such as product damage and long time are often occurred. Therefore, the problems encountered by enterprises in management or transportation cannot be directly eliminated. They can only do their best to reduce and minimize this problem.

Nowadays, many wardrobe enterprises have begun to hope to create and implement regional layouts by establishing a comprehensive marketing network system in order to eliminate universal logistics problems. From the total generation of a certain area to the city-level generation, and then to the county or town, companies can distribute their products step by step to solve some logistics problems. Of course, the marketing system of each wardrobe enterprise is not the same, so the wardrobe agent needs to communicate with the enterprise, through cooperation with the appropriate logistics company, choose a company that meets the characteristics of local consumption and meets its own marketing concept. , to create a good sales system, to achieve a win-win situation.

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